Wall Street Values

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Tag Archives: Wall Street Values

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  • 19 Feb 2013
    Michael A. Santoro, Ronald J. Strauss

    Into the Intro: Wall Street Values

    This week on Into the Intro, we're giving you a sneak peek at Wall Street Values, the book that outlines Wall Street's changing business model and explains why it is a threat to the American economy.

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  • 11 May 2012
    Frances B.

    Cambridge Perspectives: A Publicist on Fall’s Buzzworthy Titles

    Oh, sales conference. If you’ve ever worked in publishing, you know they’re non-stop, caffeine-filled days of hearing about new books, talking about new books, and planning for new books. From editors to sales reps to marketing associates to publicists (to name only a few!), all hands are on deck to strategize about major new titles in the pipeline. As a publicist, it’s a great opportunity for me to not only have a bird’s eye view of the season’s titles, but also to start crafting the stories that we believe will drive public discussion.

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