Products and services
Cambridge author Stanley Gaines, Jr. discusses how much of an influence your partner can have on your own personality.
Read More
Originally posted on Tact Technology In commercials for AXE deodorant, popular with adolescent boys, its qualities are always advertised in roughly the same way: by showing that a man – however unattractive – becomes irresistible to women when he smells of AXE. This modern variation on the love potion illustrates the kind of fantasy of control […]
Read MoreKeep up with the latest from Cambridge University Press on our social media accounts.
