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For a long time, linguists have thought of language as a tool for thinking. Under this view, how we use language for communication is not particularly interesting because it does not tell us anything about the ‘core’, ‘inherent’ properties of language. Nowadays, many language scientists argue that communication is an important factor that explains why […]
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The Euphemism Treadmill is common in the areas of language related to race and ethnicity, disease, and disability. What is this phenomenon? A euphemism is a word substituted for one that is considered unpleasant or embarrassing, which can be motivated by a desire to not offend. However, sometimes these good intentions can backfire. The so-called […]
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